FAQ - Straight Up Merch

What makes Straight Up Merch different?

Straight Up Merch is built by someone who’s actually owned retail stores, run e-commerce operations, and sold at a high level. We don’t just make merch — we understand what sells, what lasts, and what represents your brand the right way.

Who owns Straight Up Merch?

Straight Up Merch was founded by Mike Burns, a Huntington Beach–based business owner with hands-on experience in branding, production, retail, and custom manufacturing.

What kind of experience do you bring beyond merch?

Our background includes:
    •    Owning and operating an action sports retail store
    •    Running e-commerce for Surfside Sports, a well-known skate, surf, and snow retailer
    •    Top-performing sales experience with Audi

That real-world experience shapes every recommendation we make.

What types of businesses do you work with?

We work with bars, breweries, surf shops, action sports brands, liquor brands, contractors, and small businesses that want merch people actually keep and wear.

Do you help with design and product selection?

Yes. We help guide design, materials, product selection, and pricing so your merch makes sense for your brand and your audience.

Is Straight Up Merch local?

Yes. We’re proudly based in Huntington Beach, California and work with businesses throughout Southern California and nationwide.

Do you offer small runs or custom projects?

We do. Whether it’s a small local run or a larger rollout, we bring the same attention to detail to every project.

What products do you specialize in?

Custom hats, leather patches, apparel, drinkware, accessories, and branded goods designed for durability and real use — not throwaway promo items.

How long does production take?

Timelines vary by product and quantity, but most projects are completed within 1–2 weeks once artwork and details are approved.

How do I get started?


👉 Start your project or request a quote and we’ll walk you through everything from idea to finished product.